A Behind-the-Scenes Look at a Restaurant Shoot with Dot Dash Media

Professional restaurant photography and videography may look effortless from the outside, but behind every clean, cinematic image is a carefully crafted process. From coordinating with the kitchen to controlling light, capturing real moments, and balancing creativity with speed, a restaurant shoot is a full team effort.

In this behind-the-scenes guide, I’m taking you through exactly what happens during a typical restaurant photoshoot — from my perspective as the photographer — so you know what to expect when you book a session with Dot Dash Media.

Whether you’re a head chef, restaurant manager, owner, or marketing lead, this walkthrough will help you understand how we work, how to prepare, and how we get the most out of your session.



1. It All Starts Before I Arrive — Pre-Shoot Planning

Every successful shoot begins with communication. Before the day arrives, we confirm:

  • The dishes being shot

  • The order they’ll be plated

  • Any drinks, cocktails, desserts, or specials to include

  • Whether we’ll be capturing interiors or team photos

  • Shots needed for social media (Reels, TikTok, campaigns)

  • Seasonal materials (Christmas, Valentines, etc.)

  • The restaurant’s busiest times

  • Lighting conditions depending on time of day

  • Overall visual tone (clean, moody, vibrant, atmospheric)

No two restaurants are the same.

Some shoots focus heavily on fine dining plating details; others lean into lifestyle, cocktails, interiors, or high-energy kitchen action. The pre-shoot discussion ensures we plan the day around your concept, your space, and your team.

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2. Arrival — Setting the Tone for the Day

When I arrive, the first thing I do is walk through the restaurant and the kitchen.

I look for:

  • Clean surfaces

  • Strong natural light sources

  • Unique textures

  • Table setups

  • Interesting shadows

  • Areas that could be used for specific dishes

  • Power outlets for lighting

  • Colour palettes that match your brand

  • Any problematic reflections (mirrors, glass, metal)

Each restaurant has its own personality, so while I always bring a plan, I remain flexible — sometimes the best shots come from unexpected corners.

The goal:

Create a calm, collaborative environment that blends seamlessly with the kitchen's rhythm.



3. Setting Up the Lighting & Gear

Food photography is all about light.

For most restaurants, I bring:

  • A key LED light with softbox

  • Bounce boards

  • Diffusers

  • A macro/close-up lens

  • A fast prime lens

  • A cinema camera (if video is included)

  • A lightweight tripod or slider for smooth movement

  • Props as needed (linen, textured boards, etc.)

Natural light:

If the restaurant has beautiful windows, I’ll use that as much as possible — then shape it with diffusion panels to soften harsh shadows.

Artificial light:

For evening shoots or darker spaces, a controlled key light with soft diffusion gives that clean, soft, appetising look. The goal:
Make every dish look as good as it tastes — or better.



4. Shooting the First Dish — A Warm-Up for Everyone

Once the first dish is ready, I’ll position it at the best table or surface in the room.

Typical steps:

  1. Find the perfect angle

  2. Fine-tune the lighting

  3. Clean the plate edges

  4. Adjust garnishes

  5. Remove background clutter

  6. Test shots for colour/contrast

  7. Capture overhead, 45°, close-up, and detail shots

This part is collaborative. The chef might decide a garnish should sit differently. The manager might prefer the dish shot on a different plate. The bartender may bring a drink that complements the colours.

It’s a gentle warm-up for everyone involved.

Once we find the rhythm, the shoot flows quickly.

5. Flowing Through the Shot List — The Momentum Builds

Most shoots follow a natural rhythm:

Food > Drinks > Interiors > Lifestyle > Kitchen action

But this can shift depending on:

  • Light changes

  • Kitchen prep

  • Dish timing

  • Team availability

For food:

We shoot 1–2 plate variations per dish:

  • Hero angle

  • Close-up macro

  • Overhead

  • Textural detail

  • Ingredient spotlight

For drinks:

Cocktails often benefit from:

  • Backlighting

  • Rim shine

  • Pour shots

  • Macro details

  • Garnish action

For interiors:

We capture:

  • Wide establishing shots

  • Table setups

  • Textures & materials

  • Signature décor

  • Lighting fixtures

  • Bar details

Interiors are usually done while the kitchen resets for the next round of dishes.

6. Capturing the Kitchen — The Real Storytelling

The kitchen is where the magic happens.

I capture:

  • Saucing

  • Torch flames

  • Garnish placement

  • Dough rolling

  • Pasta folding

  • Slicing

  • Plating

  • Chef expressions

  • Team interactions

These moments feel alive.

The steam, the movement, the hands — it’s storytelling in its purest form.

If we’re shooting video, this becomes even more dynamic. Slow-motion plating, flames, close-up textures, and ingredient handling create incredible cinematic footage for Reels and brand films.


7. Working with the Team — Smooth, Natural, Unobtrusive

A restaurant shoot isn’t about staging huge productions.
It’s about blending into the environment.

I keep the mood:

  • Calm

  • Collaborative

  • Respectful of service

  • Efficient

  • Flexible

Staff usually enjoy the process — they see their hard work elevated and appreciated.

FOH involvement:

  • Wine pours

  • Serving shots

  • Carrying plates

  • Hands interacting with dishes

  • Table touches

These small human touches bring the images to life.

8. Video Content — The Modern Essential

Even if the shoot begins as “just photos,” it’s common for restaurants to request:

  • B-roll video

  • Quick Reels

  • 10–15 second clips

  • Chef introductions

  • Seasonal promos

  • New dish features

With TikTok and Instagram Reels dominating attention, video has become a core part of every shoot.

Typical video highlights captured:

  • Plating

  • Slicing

  • Pouring

  • Flames

  • Garnishes

  • Interior pans

  • Atmosphere and ambience

  • Staff interactions

9. Wrapping Up — Reviewing the Gallery

Once the shoot is complete, I pack down quickly and let the team resume service.

Within a few days, you’ll receive an online gallery that includes:

  • Fully edited photos

  • A curated selection of the strongest shots

  • Colour grading consistent with your brand

  • Social-ready crops

  • Reel-ready video clips (if in the package)

  • Any cinematic footage captured

Restaurants typically use the content for:

  • Instagram

  • TikTok

  • Website updates

  • Google listings

  • Press kits

  • PR campaigns

  • Menu design

  • Promotional posters

  • Staff recruitment

The end result?
A full, versatile library of content that elevates your brand across every platform.

10. Why BTS Matters — Transparency Builds Trust

Restaurants love seeing behind-the-scenes content because it shows:

  • How professional the process is

  • How much care goes into each shot

  • How collaborative the atmosphere feels

  • How clean and beautiful the restaurant looks

  • How dishes come to life

Customers love BTS too — it gives them a sense of the people behind the food.

And when potential clients see the process, they understand the value of investing in high-quality content.


Conclusion: A Restaurant Shoot Is Creative, Fast, Fun — and Incredibly Rewarding

A restaurant shoot isn’t just about taking photos.
It’s about capturing:

  • The artistry of your dishes

  • The soul of your kitchen

  • The warmth of your service

  • The story behind your brand

From planning to lighting, plating, coordination, and delivery — the entire process is built around showcasing your food in its best possible light.

That’s what Dot Dash Media specialises in:

Cinematic, honest, beautifully crafted hospitality storytelling.

If you’re ready to capture the best version of your restaurant, your menu, and your team, get in touch — and let’s create something truly special together.

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The Real ROI of Good Food Photography for Restaurants | Dot Dash Media