About

I’m Joe — founder of Dot Dash Media.

I specialise in cinematic food photography and hospitality film production, working with restaurants, chefs, and artisan makers across the UK. Dot Dash started as a way to document the spaces and plates I was obsessed with as a guest – now I partner with the teams behind them.

Based in London and working across the UK, I help restaurants and hospitality brands elevate their visual presence

My approach is simple:

Authenticity. Atmosphere. Craft.

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Who I Work With

• Fine dining restaurants

• Neighbourhood independents

• Boutique hotels

• Artisan producers

• Chefs & creative directors

• Hospitality agencies

Clients include independent neighbourhood spots, hotel groups and national hospitality brands.

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How I Work

Shoot days are calm and efficient.

I blend into prep and service, capturing natural, candid energy without disrupting flow.